one
Find the leak.
Two weeks in your numbers, your funnel and a handful of your customers. At the end you get one written answer to one question: where is growth actually being lost? Not a sixty-slide deck. One answer, with the evidence under it.
product and growth advisory · one person · st. johns, florida
Scale your business
to the next level.
A rental marketplace losing more than half its traffic year on year, turned around to 96% growth in daily users.
I find the part of your business that stopped growing, work out why, and fix it with the team you already have. Then I leave the method behind, so they keep finding the next one.
Growth stops for a reason. It is almost always a findable one.
the problem
In most companies, the growth decisions are made by whoever argues best.
- 01someone has a strong opinion about the funnel
- 02someone else has a different one
- 03the louder idea wins the meeting
- 04it gets built for two quarters
- 05the numbers do not move
- 06nobody can say which part was wrong
None of that is evidence. All of it is expensive.
the method
Two parts. The second one is the point.
two
Close it.
The smallest test that settles the argument, shipped with the people you already have rather than around them. Then the method stays behind, so your team keeps finding the next one without me. Anyone can sell you the diagnosis. The second half is where the numbers actually move.
the proof
What that has looked like.
- Growth had gone flat.
- Turned a 52% year-on-year traffic decline into 96% growth.
- People visited. They didn't buy.
- Lifted conversions 24% by changing one thing customers saw.
- Everyone said use AI. Nobody said where.
- Drove a 17% lift in engagement with a single AI feature.
Two decades of this, across real estate, fintech, marketplaces and enterprise software. Hundreds of products. The companies stay unnamed — their numbers aren't mine to advertise.
the person
One person. Who still builds.
I'm Satya Sundararaman. Twenty years of product work, and a business of my own built from nothing, which is where most of the useful lessons came from.
No account manager, no junior doing the actual work, no deck arriving a month later. There is no one to hand you off to.
the log
I still build. Most weeks.
Twenty years in, most people at my level haven't shipped anything with their own hands in a decade. I ship something most weeks — small, real, working software. It keeps me honest about what's genuinely easy and what's genuinely hard, which is exactly what you're paying for when you ask whether something can be done in six weeks.
- RazarBookings, service sales and scheduling for independent businesses.live
- ParkTimeCommunity dog-park check-in. See who's at the park right now.live
- CricketScoreScore weekly cricket matches, ball by ball.live
- Pool2SchoolSchool pickup and drop-off scheduling for a small group of families.
- SidekickAI meeting assistant and interview prep coach for macOS. Runs locally. Open source.
- JaxSquareSelf-serve directory of small businesses in Jacksonville, Florida.
- Stock Intelligence AlertsHourly headline scan, AI-read against your watchlist, delivered as a daily digest.
- Comparison ToolPaste up to five listings and get a tiered recommendation.
- AI for Product ManagersA weekly newsletter on AI trends, generated and published on a schedule.
the ask
What stopped working?
Tell me what's stalled. I'll tell you where I'd look first. If I'm not the right person for it, I'll say so — that answer is free and it takes half an hour.